How many of you make a new year’s resolution to lose weight or go to the gym? How many of you actually reach your goals? This is a prime example of knowing WHAT to do but not staying motivated to actually DO it.

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Before any of the tech jargon, design chops, or programming skills related to making a website come into play, your site has to take shape as a solid idea. Having a clear understanding of your site’s mission will help inform your design, content, and structural choices later on, so step one is to get that mission nailed down…